These vintage illustrative advertisements promote the coffee brand, Jetfuel Coffee Co. This brand encourages its customers to take to the skies, drinking Jetfuel coffee to fuel their tank and give them a caffeinated boost. Inspired by vintage comic books, these ads feature astronauts finding themselves in situations where they desperately need caffeine. That could mean getting stuck in space, having to converse with aliens, or getting zapped. The colors and textures help to give these ads a vintage feel, pulling the typography style from old comic books and having a muted, worn-out color palette.